About
Melissa Whipp ACCA · MICB
Founder of Naked Finance. Strategic finance consultant. Former KPMG Financial Modelling Manager. Built to bring Big 4 quality to businesses that don't want Big 4 process.
Why Naked Finance Exists
Most growing businesses deserve better finance than they can access.
After years in Big 4 advisory and senior in-house finance leadership, I kept seeing the same pattern. Ambitious, well-run businesses were making major decisions with models that were fragile, reports that were late, and insight that was too generic to act on.
The firms that could fix it were expensive, slow, and delivered through layers of people the client never met. The result was finance that served the firm more than the business.
Naked Finance exists to change that. Senior expertise. Direct engagement. No layers. No bloat. Delivered at a scale and pace that actually works for your business.
Experience
A career built for this work.
Early Career
Big 4, Financial Services
Trained in financial services with Big 4 exposure, building the technical foundation in financial modelling, analysis, and structured reporting that informs everything Naked Finance delivers today.
KPMG
Financial Modelling Manager
Financial modelling manager at KPMG, working on complex model builds and reviews across corporate finance, infrastructure, and advisory engagements. Developed deep expertise in model architecture, audit standards, and decision-grade financial analysis.
In-house Leadership
Head of FP&A
Led FP&A functions in fast-growth and regulated business environments. Responsible for budget cycles, rolling forecasts, board reporting, and strategic finance partnering with executive leadership.
Strategic Projects
NEOM & Complex Advisory
Contributed strategic financial modelling on one of the world's most ambitious infrastructure programmes. Experience across large-scale, cross-border, and highly regulated financial structures.
Founded
Naked Finance Group Ltd
Founded Naked Finance to bring institutional-quality strategic finance to businesses that deserve it, without the layers, the overhead, or the generic deliverables.
How We Work
Principles, not platitudes.
Clarity over complexity.
If a model or report can't be understood and trusted by the people who need to use it, it has failed. Simplicity is not a shortcut. It's a discipline.
Senior-led. Always.
You're not briefing a team who briefs another team. You work directly with Melissa. That's intentional.
Numbers should drive decisions.
Finance exists to support better decisions, not to produce reports for their own sake. Every engagement is oriented around that output.
No unnecessary process.
Big firm overhead is a feature for big firms. At Naked Finance, we remove the layers that slow things down without adding value.
Qualifications
Credibility that goes beyond the job title.
Let's talk
Ready for strategic clarity?
Book a free discovery call and find out how Naked Finance can transform the way your business makes financial decisions.
No commitment. No sales pitch. Just a conversation about your business.